Write in.
Four ways in, depending on what you're sending. They all land in the same inbox — the labels just help me sort faster and respond to the right things first. Every email is read by a human. That human is me.
Pick a lane.
Every card opens a pre-tagged email in your mail app. Same inbox, tagged subject lines — click the one that matches and write what you need to say.
Got a bag to send.
For brands with a bag worth testing. Send it in, and it runs the same protocol every other bag runs. Sponsorship doesn't move the number — see the ground rules.
Bag name·MSRP·Spec sheet·Availability window
Send a review pitch →Which bag for which carry?
For readers asking what to buy for their specific carry. The good ones become Carry Notes articles — I'll credit you if you want, or keep you anonymous.
Your carry shape·Budget·What you've tried·What broke
Ask a carry question →Interviews, podcasts, features.
For journalists, podcasters, and editors writing about carry culture, gear media, or the scoring protocol. Deadlines get priority.
Outlet·Angle·Deadline·Format (written, audio, on-camera)
Send a press request →Reader notes, corrections, good carry stories.
Catch-all for anything that doesn't fit the other three. Tell me what I got wrong, share a carry story, flag a typo, or just say hi.
Whatever feels right — no template, no expectations.
Send a note →A few ground rules.
Not house rules for the sake of house rules — these are the honest expectations that keep the inbox healthy and the site honest. If one of these is a dealbreaker, better to know before you write.
Response time: around 48 hours.
Sometimes faster, sometimes slower. If I'm mid-carry on a long review, it might stretch. Press deadlines get pulled to the top.
No affiliate or link-share requests.
Not an ideological stance — just a structural one. Affiliate incentives quietly warp which bags get reviewed and how kindly. They don't belong on this site.
PR blasts get read. Targeted pitches get answered.
If you've sent the same email to fifty sites, I'll probably still open it. But a note that actually says why this bag fits the protocol beats a press release every time.
Every email is read by a human.
No assistants, no agency filters, no auto-responders pretending to be me. Whatever you send lands in front of the same person who carries the bags.